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Robert Bloom on Winning Customer Preference

Engaging consumers in an age of declining loyalty

Date: August 26, 2011

Podcast #: 11-34

Price: FREE

 

AMA_Edgewise_1134.mp3 [m]: Play in Popup

 

Synopsis

It’s 3:00 a.m. Do you know what your customer wants? According to Robert Bloom, author of The New Experts: Win Today’s Newly Empowered Customers at Their Four Decisive Moments, your customer is one second of smartphone research and a twitter review away from being on to the next brand. Bloom explains why anticipating the “3:00 a.m. nightmare” and nailing several make or break, now or never moments throughout the customer experience is the key to making your brand their preference.

 
AMA is one of the most widely recognized leaders in business training, having provided corporate training solutions for over 95 years. From leadership, communication and managerial training to sales, customer service and analytical skills, AMA has developed a vast array of content and training solutions to help individuals and organizations achieve business results . Each year, AMA delivers thousands of seminars and courses across the United States. With courses offered in a  classroom near you or live online, AMA is a flexible, convenient resource for all of your organization's talent development needs. AMA also offers customized solutions based on your specific talent development requirements.

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