Jaynie Smith on Competitive Advantage

Published: Jan 24, 2019
Modified: Aug 22, 2019

Jaynie Smith on Competitive Advantage

How do you define your competitive advantage?



Jaynie L. Smith is the author of Creating Competitive Advantage and president of Smart Advantage, Inc., a marketing/management consultancy whose clients range from mid-sized to Fortune 500 companies. She consults nationally and internationally with CEOs and executives, helping their businesses define competitive advantages.AMA_Edgewise_0703.mp3