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John Kotter on How to Get the People in Your Life to Buy In to Your Ideas

Getting to "yes," whether dealing with your boss or your spouse.

Date: October 15, 2010

Podcast #: 10-42

Price: Free


AMA_Edgewise_1042.mp3 [16:22m]: Play in Popup



You’ve got a great idea and you’ve made it all the way to that important meeting. Now you’ve just got to get everyone else to agree with you. John Kotter’s new book Buy In is for you. He’s distilled the most common objections to ideas and written right responses to push back and not take “no” (or “not now” or “maybe tomorrow”) for an answer.
AMA is one of the most widely recognized leaders in business training, having provided corporate training solutions for over 95 years. From leadership, communication and managerial training to sales, customer service and analytical skills, AMA has developed a vast array of content and training solutions to help individuals and organizations achieve business results . Each year, AMA delivers thousands of seminars and courses across the United States. With courses offered in a  classroom near you or live online, AMA is a flexible, convenient resource for all of your organization's talent development needs. AMA also offers customized solutions based on your specific talent development requirements.

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