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Storytelling Power: Secrets for Exceptional Communication

Engage and convince others to be passionate about your ideas.

Great stories can move mountains. The best storytellers have the power to persuade people to get behind an idea and give it their total support. Yet the ability to relay a story that people can connect with, are persuaded by and feel passionately about is a rare skill. This seminar will show you how to craft engaging and motivating stories that can spark commitment and passion throughout your organization—and grow your professional influence. Get ready to create your most inspiring messages and convey them with true conviction.

Seminar Number: 02102

  • In a Classroom
  • Online
  • Your Company Location

Course Scheduling & Pricing

Who Should Attend

Business professionals at all levels, including salespeople, marketers and anyone looking for an innovative and fresh way to stimulate and engage others, in order to get the outcomes they want.

  •   Classroom2 Day(s)
    1.2 CEU, 12 PMU
  •   Online2 Lesson(s)
    1.2 CEU, 12 PMU
 

Great stories can move mountains. The best storytellers have the power to persuade people to get behind an idea and give it their total support. Yet the ability to relay a story that people can connect with, are persuaded by and feel passionately about is a rare skill. This seminar will show you how to craft engaging and motivating stories that can spark commitment and passion throughout your organization—and grow your professional influence. Get ready to create your most inspiring messages and convey them with true conviction.

  • Use compelling stories to appeal to listeners’ emotions and drive your points home
  • Relay information in an experiential manner for greater impact and understanding
  • Make a more powerful impression in meetings and presentations
  • Win over, influence and gain the trust of clients, customers and colleagues
  • Engage listeners with stories that naturally lead them to reach the conclusions you want them to reach
  • Developing the mental agility to alternate between objective (facts) and subjective (storytelling)
  • Building a bridge of trust with your listeners to carry your facts, proof and benefit messages
  • Learning six kinds of stories: who I am, why I am here, my vision, my values-in-action, teaching and I know what you're thinking
  • Practicing the six principles of how to construct a story: developmental logic, oral language, intention, imagery, participation vs. control and point of view
  • Developing, testing and telling stories that suit the situation

Special Feature

Receive a complimentary copy of the audio CD, Tell Me a Story, on the six kinds of stories identified during your seminar.

Learning Objectives

  • Tell the Story Like You Speak–Natural and Relaxed
  • Make It Personal and Easy To Relate To
  • Keep It Concise–Omit Unnecessary Detail
  • Be Honest and Transparent
  • Tie the Story To the Purpose of the Event

Leadership Through Storytelling

  • Identify the New Methods of Leading Through Storytelling
  • Describe How to Lead Through Leadership Storytelling
  • Describe the Differences Between Impact and Influence

Designing a Strong Story

  • Apply the SPAR Model of Storytelling
  • Practice the Techniques for Storytelling

When and How to Use Storytelling

  • Identify When to Use Storytelling
  • Describe the Elements of How to Tell a Story

Story Origin Resources

  • Identify Where Stories Come From
  • Describe the Six Types of Stories

Storytelling Hints

  • Identify the Best Practice Hints For Being a Good Storyteller
  • Describe the Advantages of Storytelling in Leadership

Putting It All Together

  • Create a Story Using My Story Grid
  • Create Future Repository of Stories Using All Learned Tools

Download Extended Seminar Outline PDF

This course is valid for 12 PMUs.
5 Professional Effectiveness [PE]
7 Relationship Management [RM]

American Management Association is accredited by the International Association for Continuing Education and Training (IACET) and is accredited to issue the IACET CEU.

Classroom Schedule

3 Sessions Available

Online Schedule

2 Sessions Available

  • $2,445.00 Non Members
  • $2,195.00 AMA Members
  • $2,079.00 GSA
Date Duration State City Zip
  2021-09-20 2021-09-21 Sep 20, 2021 - Sep 21, 2021 2 Days NY New York 10019 New York Register Now

  2021-10-14 2021-10-15 Oct 14, 2021 - Oct 15, 2021 2 Days DC Arlington/Washington 22202-4807 Arlington/Washington Register Now

  2021-12-13 2021-12-14 Dec 13, 2021 - Dec 14, 2021 2 Days GA Atlanta 30309-7705 Atlanta Register Now

2445.00 $
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