AMA's 2-Day Business Writing Workshop

Would you like a quick and easy method for composing emails, letters, memos, reports, proposals and performance appraisals—in an organized format? What about crafting effective messages that others want to read and act on quickly? This business writing workshop provides you with basic formats and formulas for tackling any kind of writing task—and communicating to your readers what they need to know. You’ll streamline your process for effective business writing and save time by focusing on what to write instead of how to write it. Bring a current project and get one-on-one feedback.

• Apply simple rules and principles to dramatically improve your business writing
• Quickly organize your thoughts to generate messages that deliver optimal results
• Eliminate numerous time-consuming revisions
• Rid your writing of "fluff," so you'll generate concise and compelling content
• Deploy techniques to communicate more masterfully for a variety of audiences and situations

• Formats and formulas for various writing requirements
• Gaining familiarity with powerful openings and closings to capture and retain attention
• Thinking logically by blocking ideas and structuring your document using information modeling
• Identifying your reader's needs and expectations to establish the purpose and focus
• Organizing ideas and generating content
• Learning how and when to use the appropriate tone, persuasion and positive and negative words
• Techniques for editing and proofreading the final version

You may also choose to bring an existing sample writing piece for one-on-one feedback.

Learning Objectives

• Apply the Principles of Excellent Business Writing
• Organize Messages for Maximum Effect
• Use Business Writing Language Professionally
• Apply Techniques for Ensuring Quality Messages

Standards–Principles of Excellent Business Writing

• Apply the Principles of Effective Business Writing
• Establish a Clear Purpose in All Your Writing
• Meet the Reader’s Needs by Providing Sufficient Detail

Structure–Organizing Messages for Maximum Effect

• Apply Techniques for Overcoming Writer’s Block
• Employ Understandable Patterns of Organizing Information
• Use Linking Words and Phrases to Connect Sentences and Paragraphs

Style–Using Language Professionally

• Achieve Clarity and Precision in Daily Business Writing
• Choose Concise, Direct Language
• Detect Tone Issues and Determine the Best Tone for a Given Business-Writing Situation

Synthesis–Techniques for Ensuring Quality Messages

• Revise First Drafts for Purposefulness, Detail, and Organization
• Edit Language Effectively and Efficiently
• Proofread Messages for the Most Common Errors

Download Extended Seminar Outline PDF