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Jeremy Goldman on Going Social

Making social media work for you, and not the other way around.

Date: April 5, 2013

Podcast #: 13-07

 

Price: Free!

 

AMA_Edgewise_1307.mp3 [14:58m]: Play in Popup

 

Synopsis

Social media is the go-to tool for businesses to connect to their customers. However, many businesses use the wrong type of social media or lose sight of what is important to their business model. Join Jeremy Goldman, author of the book Going Social, as he talks about the traps and pitfalls a business may face when trying to establish a social media presence. Remember social media is just a tool, don’t lose sight of your business and give in to the hype.
 

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