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Sales Seminars

Make your selling techniques work harder for you with an AMA sales training seminar.

AMA’s sales training programs deliver practical, ready-to-use selling techniques to generate better results for you and your organization and to help you keep sales coming in even during a recession. In each and every sales training seminar, you’ll uncover ways to increase your numbers by using fundamental and advanced selling techniques.

And for sales managers, AMA offers sales management training to assist you in areas like territory management, sales coaching and national account management. Whether you’re a new salesperson or an experienced sales manager, there’s an AMA sales training seminar or sales management program that meets your needs.

Choose any one of the sales management training programs or sales management courses below to discover selling techniques to keep your customer base intact as you continue to expand your client list.


Fundamentals of Sales Management for the Newly Appointed Sales Manager
You’re a new sales manager, taking over a sales team with both rookies and pros.

Fundamental Selling Techniques for the New or Prospective Salesperson
Start your sales career the right way—with this intensive introduction to selling.

Principles of Professional Selling
Thousands of salespeople have prospered by attending AMA’s most popular professional sales training seminar.

Related Interest Courses

Customer Service Excellence: How to Win and Keep Customers
Providing customer service excellence is what will keep your customers coming back.

Sales Management

Advanced Sales Management
This sales manager training helps you better handle the ups and downs in your business—and ensure your team's success!

Fundamentals of Sales Management for the Newly Appointed Sales Manager
You’re a new sales manager, taking over a sales team with both rookies and pros.

Selling Skills

Effective Executive Speaking
Speak, present and communicate with poise, power and persuasion.

Fundamental Selling Techniques for the New or Prospective Salesperson
Start your sales career the right way—with this intensive introduction to selling.

Principles of Professional Selling
Thousands of salespeople have prospered by attending AMA’s most popular professional sales training seminar.

Strategies for Developing Effective Presentation Skills
Develop your presentation skills to transform yourself from inexperienced speaker to skilled presenter.

Customer Service Excellence: How to Win and Keep Customers
Providing customer service excellence is what will keep your customers coming back.

PowerPoint® Unplugged
Bring more professionalism and self-assurance to your presentations.

Prospecting Strategies to Build a Qualified Pipeline
This seminar will provide you with tools and techniques to build a truly qualified sales pipeline that will grow your business - and increase your sales.

Selling to Major Accounts—A Strategic Approach
Calling on major accounts is time-consuming and risky. With account management training, develop the strategy that will get you the best return on your investment!

Strategic Sales Negotiations
Today’s purchasers are more attuned to the “real value” of what they’re buying.

Successful Telephone Selling Techniques
Boost your sales success and lower the cost of making the sale by using every salesperson’s most valued tool—the telephone.

Territory and Time Management for Salespeople
Learn to make the most productive use of your time as you mine your territory for sales!

Onsite Only Seminars

Developing and Executing a Customer-centric Strategy
What’s your organization’s customer-centric IQ?

Leading Innovation
Create a culture that supports new and valuable ideas with principles, policies and appropriate infrastructure throughout your organization.

Managerial and Team-building Skills for Project Managers
People skills are essential for the successful completion of today’s complex and critical projects.

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