March 23, 2012
AMA_Edgewise_1206.mp3 [m]: Play in Popup
In this edition of Edgewise Anders Dahlvig chronicles his rise from store manager to president CEO of IKEA. He discusses his book, The IKEA Edge: Building Global Work, the effect globalization has had a on the retail business and how important it is for companies to adapt this new market culture. He also reveals his thoughts on corporate culture versus national culture and the difficulties in keeping out bureaucracy, complacency in a steadily growing corporation. Listen as Dahlvig shares the unique vision he relied on to lead IKEA through its best and worst times.
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