Request a Catalog.

How to Make the Internal Business Case for Green Initiatives

(Read reviews)
Price: Free
Add To Your Cart

Date / Time / Location
Closing this window or continuing to browse will NOT delete the items in your shopping cart.

Download the PDF

Attending this Webcast is free. Registration is required.
Sign-up for your Free MyAMA account now or call 1-800-262-9699.


A Clear Road Map for Launching Sustainable Projects

Whether you are working to broaden internal support for a sustainability strategy or championing a specific environmental project, you are certain to face skepticism. In an age of scarce corporate resources, top management expects you to provide details on how a “green” proposal advances core business goals.

Developing a clear and concise business case is critical.

This Webcast provides a number of recommendations and tools specific to the unique challenges you’ll face when in building a business case involving eco-related costs and benefits.

What You Will Learn


Using examples and case studies, this program explores a practical approach for developing your green initiative, including:

  • Tips for getting your initiative started
  • Four core elements of “Eco-Advantage” that need to be established for every initiative
  • Steps for outlining your business case including risks and opportunities
  • Tips for “sharpening your pencil” to develop tangible benefit/cost analyses

While attending this program is FREE, reservations are required.

About the Presenters

P. J. Simmons is chairman of the Corporate Eco Forum (www.ecoforum.com), a preeminent network of senior Global 500 executives focused on sharing best and “next” practice in corporate sustainability and driving ecoinnovation. He is founder of the Woodrow Wilson International Center for Scholars’ Environmental Change and Security Program and was deputy chair for climate and energy at the Clinton Global Initiative. Simmons is a life member of the Council on Foreign Relations. He is the coauthor of The Green to Gold Business Playbook: How to Implement Sustainability Practices for Bottom-Line Results in Every Business Function.


Related Seminars

For additional training on this topic, consider these AMA seminars:

Financial Forecasting
Strengthen your forecasting skills to analyze financial data and develop robust forecasts.

best live chat
AMA is one of the most widely recognized leaders in business training, having provided corporate training solutions for over 95 years. From leadership, communication and managerial training to sales, customer service and analytical skills, AMA has developed a vast array of content and training solutions to help individuals and organizations achieve business results . Each year, AMA delivers thousands of seminars and courses across the United States. With courses offered in a  classroom near you or live online, AMA is a flexible, convenient resource for all of your organization's talent development needs. AMA also offers customized solutions based on your specific talent development requirements.

Technical Requirements

https://event.on24.com/view/help/ehelp.htmlTo fully participate in this electronic, interactive and live session, please check your system (or ask your IT department) to ensure it meets the following requirements:

Supported OS, Browser and Additional Requirements

  • Windows 7+ (Microsoft Edge, Latest Internet Explorer, Firefox, or Chrome)
  • Apple Mac OS 10.9+ (*Latest Firefox, Safari, or Chrome)
  • Ubuntu Linux (Firefox only)
  • Android 4.x (Chrome Browser Only)
  • Apple iOs (*Latest version, Safari Browser Only)

* Official support for the "latest" version of a newly released browser, among those noted above, will be added within 8 weeks of public release. Until then, the previous version will continue to be supported instead.

If you are using an unsupported version of a Windows, Mac, or Linux operating system, you may experience difficulty in viewing and/or listening to the event.

Test Your Computer

The audio portion of this AMA web event will be delivered directly through your computer’s speakers or attached headphones. To fully participate in this electronic, interactive, live session, please test your system and review the requirements (or ask your IT department) before the program begins:


Additional Requirements:

  • Minimum bandwidth requirement is 512 kbps for meeting attendees
  • In order to access the event, your computer must have cookies and JavaScript enabled. If your operating system currently does not have cookies or JavaScript enabled, contact your network administrator.
  • POP-UP Blockers must be turned off to access the program.

Still need Help? Additional technical information can be found here. You can also view these tips in Spanish and French.

Important tip - Please allow 15 minutes prior to joining a session to conduct your set-up and testing!