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Greg Bennett on How to "Close" a Consultative Sales Deal

Key steps on how to make the sale and avoid becoming an unpaid consultant.

Date: June 15, 2007

Podcast #: 07-09

Price: Free


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Greg Bennett has been a top sales trainer, consultant, strategist and coach since 1988. He is the author of the book "Consultative Closing", which offers simple steps that build sales-client relationships while winning even the toughest sales.

Bennett has worked with hundreds of organizations and thousands of salespeople in a wide variety of industries, including extensive sales consultation and strategy development for over 150 professional sports teams and major universities across the country. His strategies and techniques are considered by many to be the most realistic and user-friendly available anywhere. He focuses on the fundamentals of sales success, with a special emphasis on what he calls "consultative closing" strategies designed to help consultative sellers, business owners and professionals become more effective closers.

In 1998, Bennett developed the first online sales training site, www.SalesTrainingTV.com, and began using the internet to revolutionize the way training programs could be delivered to sales managers and salespeople on the front lines.

Bennett is also partner in a sports-consulting and branded-product-development company called APC (Altitude Profit Consulting), a partner organization with Kroenke Sports Enterprises, owners of the Denver Nuggets, Colorado Avalanche, Colorado Rapids, and several other sports and entertainment entities. APC also develops sales-related promotional products and apparel for pro teams and corporations.


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