Chip Bell on Creating Take Their Breath Away Customer Service

How imaginative service creates devoted customers.

Date: November 13, 2009

Podcast #: 09-46




AMA_Edgewise_0946.mp3 [14:30m]: Play in Popup



Customers are bored! Service providers, chastised by the less-than-exciting results of their surveys, have put all their eggs in the improvement basket. According to Chip Bell, Take Their Breath Away service is about bringing a new spirit to the service world. His new book Take Their Breath Away, coauthored by John R. Patterson, offers a practical blueprint and courage-builder for business pioneers who are unwilling to be lulled into complacency by the same old service practices.


Related Seminars

For additional training on this topic, consider these AMA seminars:

Customer Service Excellence: How to Win and Keep Customers
How imaginative service creates devoted customers.


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