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Josh Bernoff on Keeping Ahead of the Technology Trends

How to keep up with the customers through tech.

Date: December 3, 2010

Podcast #: 10-49

Price: Free


AMA_Edgewise_1049.mp3 [17:27m]: Play in Popup



Customers have turned out to be supersavvy when it comes to technology. It’s common practice to check the product reviews of everything from restaurants to the new vacuum cleaner before anyone even considers buying something. Josh Bernoff wants companies to embrace this tech-friendly mentality, to think outside the box, and to ignore the job title. It may be the employee you least expect who comes up with the idea that keeps the good reviews coming in.

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