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Adam Werbach on the Strategic Advantage of Sustainability

Why sustainability is now a true competitive strategic advantage

Date: September 3, 2009

Podcast #: 09-36

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AMA_Edgewise_0936.mp3 [16:42mm]: Play in Popup

 

Synopsis

More than ever before, consumers, employees, and investors share a common purpose and a passion for companies that do well by doing good. So any strategy without sustainability at its core is just plain irresponsible—bad for business, bad for shareholders, bad for the environment.

In his book Strategy for Sustainability, author Adam Werbach argues that sustainability is now a true competitive strategic advantage and building it into the core of your business is the only means to ensure that your company—and your world—will survive.

 
AMA is one of the most widely recognized leaders in business training, having provided corporate training solutions for over 95 years. From leadership, communication and managerial training to sales, customer service and analytical skills, AMA has developed a vast array of content and training solutions to help individuals and organizations achieve business results . Each year, AMA delivers thousands of seminars and courses across the United States. With courses offered in a  classroom near you or live online, AMA is a flexible, convenient resource for all of your organization's talent development needs. AMA also offers customized solutions based on your specific talent development requirements.

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