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Sanjay Khosla and Mohanbir Sawhney on Fewer, Bigger, Bolder

Focusing your work for more success.

Date: December 26, 2014

By: Sanjay Khosla

Podcast #: 14-26

Price: Free!

 

AMA_Edgewise_1426.mp3 [0:15:57mm]: Play in Popup

 

Synopsis

In Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth, Sanjay Khosla and Mohanbir Sawhney discuss how companies fall into the trap of stretching themselves thin in attempts to provide more services and products across more markets. They call this practice the “seduction of more.” They believe that specializing in fewer areas can actually be more beneficial to companies, since it allows for services to be provided in a bigger and bolder manner. In the book, Khosla and Sawhney have developed a comprehensive framework to benefit companies in the attempt to become more focused.

About the Author(s)

Sanjay Khosla is a Senior Fellow at Kellogg School of Management, Northwestern University, and was President of Developing Markets of Kraft Foods (now Mondelez International) from 2007 to 2013, where he oversaw revenue growth from $5 billion to $16 billion in 6 years.

Mohanbir Sawhney directs the Center for Research in Technology & Innovation at the Kellogg School of Management. They are the coauthors of Fewer, Bigger, Bolder: From Mindless Expansion to Focused Growth (Portfolio, 2014).

 
AMA is one of the most widely recognized leaders in business training, having provided corporate training solutions for over 95 years. From leadership, communication and managerial training to sales, customer service and analytical skills, AMA has developed a vast array of content and training solutions to help individuals and organizations achieve business results . Each year, AMA delivers thousands of seminars and courses across the United States. With courses offered in a  classroom near you or live online, AMA is a flexible, convenient resource for all of your organization's talent development needs. AMA also offers customized solutions based on your specific talent development requirements.

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