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14 Marketing Trends for 2014

The new year provides marketers with an opportunity to reevaluate their strategies to determine what’s working and what’s not. Here are 14 marketing trends to keep in mind when you’re planning strategies and setting goals for the year ahead.


About the Author(s)

Robert Passikoff is founder and president of Brand Keys, Inc. Named “the most-quoted brand consultant in the United States” in 2007 by New York University’s communication school, he is currently a contributing editor for Brandweek and Media Daily News, a columnist for Chief Marketer and a guest commentator for FOX Business News, CNN, Bloomberg TV and MarketWatch. He is also a guest lecturer at Northwestern and Columbia Universities and an adjunct associate professor at New York University. For more information: www.brandkeys.com

5 Skills Every New Manager Needs to Succeed

AMA is one of the most widely recognized leaders in business training, having provided corporate training solutions for over 95 years. From leadership, communication and managerial training to sales, customer service and analytical skills, AMA has developed a vast array of content and training solutions to help individuals and organizations achieve business results . Each year, AMA delivers thousands of seminars and courses across the United States. With courses offered in a  classroom near you or live online, AMA is a flexible, convenient resource for all of your organization's talent development needs. AMA also offers customized solutions based on your specific talent development requirements.