White Papers

For access to a variety of informative White Papers concerning learning methods, knowledge transfer, and retention topics, click on the links below.

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Maximizing Training Impact Using Kirkpatricks Four Levels of Evaluation. Noted author and training expert Dr. James Kirkpatrick shares his wisdom and insight on reinforcing and enriching learning so it is transferred to on-the-job behavior and subsequently to bottom-line contribution and impact.

Effectively Implementing a Blended Learning Approach. Eedo Knowledgewares white paper presents a comprehensive overview of blended learning, from theoretical framework to best practices, and provides a measured analysis of potential applications. It examines the reasons to adopt a blended learning approach and reviews the tools needed to implement it. An in-depth case study of AMAs blended learning model illustrates the white papers findings.

Blended Learning Opportunities.  By Allison Rossett and Rebecca Vaughan Frazee, San Diego State University.  Noted experts on blended learning, Dr. Allison Rossett and her colleague Rebecca Vaughan Frazee explore the common components of blended learning and how organizations are preparing to use this new learning method.

Blended Learning in Practice: How to Effectively Measure Training Results.  Nicholas Igneri, AMAs Director of Learning Technologies, demonstrates AMAs Blended Learning measurement strategy and shows how management reports can prove training effectiveness.

AMA is one of the most widely recognized leaders in business training, having provided corporate training solutions for over 95 years. From leadership, communication and managerial training to sales, customer service and analytical skills, AMA has developed a vast array of content and training solutions to help individuals and organizations achieve business results . Each year, AMA delivers thousands of seminars and courses across the United States. With courses offered in a  classroom near you or live online, AMA is a flexible, convenient resource for all of your organization's talent development needs. AMA also offers customized solutions based on your specific talent development requirements.