The Power of Reputation

Published: Jan 24, 2019
Modified: Mar 24, 2020

By Chris Komisarjevsky

Learn how you can strengthen your reputation, something that can make or break your career. In his book The Power of Reputation, author Chris Komisarjevsky, an accomplished public relations professional and veteran manager, shows why reputation is among our most treasured and powerful assets—an asset each of us owns and an asset with tangible exchange value. What’s more, he shows readers how to develop the type of reputation to achieve success with a bonus: being genuinely respected and liked.

Komisarjevsky suggests you focus first on connecting with the heart of reputation (who you are and what you value), then on keeping on the path to a good reputation (sharing your thoughts and values and engaging with others), and, ultimately, repeating the fruits of reputation (trust and the responsibilities and rewards that come with it).

About the Author(s)

Chris Komisarjevsky retired as worlwide chief executive officer of Burson-Marsteller, one of the word's leading public relations and public affairs firms in 2005, after a 35-year career in public relations.