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Personal Branding for Women Leaders

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Date of Event: Oct 11, 2017
Time: 12:00 PM - 1:00 PM Eastern
Fee: Complimentary
Meeting Number: 17951-00001

Attending this Webcast is free. Registration is required.
Sign-up for your Free MyAMA account now or call 1-800-262-9699.

Overview

Define Your Brand to Achieve the Future You Desire

The key reason that many women shy away from personal branding is the fear that they will be perceived as bragging, and will end up turning people off.

Every single day, you are presented with opportunities to shape the way people view you, and the question is: Are you taking advantage of them?

In this webcast, Dorie Clark – a consultant, former presidential campaign spokesperson, and author of Reinventing You – will discuss the unique personal branding issues faced by women, and how female executives can cultivate their reputation as leaders.

What You Will Learn

Joins us as Dorie explains how to:
  • Identify the essence of your leadership brand
  • Overcome the “likeability conundrum” that researchers have identified
  • Enhance your executive presence
  • Communicate with authority and authenticity
  • Become known and respected in your field

While attending this program is FREE, reservations are required.

About the Presenters

Dorie Clark is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review. She is also an Adjunct Professor of Business Administration at Duke University’s Fuqua School of Business and a Visiting Professor for IE Business School in Madrid, Spain. She is the author of a number of books, including Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine, one of the Top 10 Business Books of the Year by Forbes, and was a Washington Post bestseller. Her latest book is Entrepreneurial You, published by Harvard Business School Press.

A former presidential campaign spokeswoman, the New York Times described her as an "expert at self-reinvention and helping others make changes in their lives." She is recognized as a "branding expert" by the Associated Press, Inc., and Fortune. For more information, visit her website, DorieClark.com

 

 

Related Seminars

For additional training on this topic, consider these AMA seminars:

Developing Your Personal Brand and Professional Image
Advance your career and differentiate yourself with a distinctive presence.

 
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Technical Requirements

To fully participate in this electronic, interactive and live session, please check your system (or ask your IT department) to ensure it meets the following requirements:

Supported OS, Browser and Additional Requirements

Microsoft® Windows® XP, Windows Vista, Windows 7, Windows

  • Internet Explorer 7 or higher, Mozilla Firefox, Google Chrome
  • Adobe® Flash® Player 11.2 or higher

Macintosh (OS X 10.5 or higher)

  • Mozilla Firefox, Apple Safari, or Google Chrome

Linux

  • Ubuntu 10.04 or higher; Red Hat Enterprise Linux 6; OpenSuSE 11.3
  • Mozilla Firefox

Test Your Computer

Please ensure that your computer is "Flash/Connect enabled" by clicking on the following link in order to run a short test:
http://americanmanagement.adobeconnect.com/common/help/en/support/meeting_test.htm

If successful, you will receive a "Test Completed Successfully" message on the page.

Additional Requirements:

  • Minimum bandwidth requirement is 512 kbps for meeting attendees
  • POP-UP Blockers must be turned off to access the program
  • Additional Technical specs can be found here.

Important tip - Please allow 15 minutes prior to joining a session to conduct your set-up and testing!