A Story of Ethics, Choices, Success -- and a Very Large Rabbit
Author:
Marianne M. Jennings
ISBN:
9780814473221
Format:
Paper or Softback
Price:
$12.95
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Corporate...with a conscience.
"Named one of the Best Business Books of 2003 by Library Journal!
Wouldn't it be nice if all executives had a magical rabbit—like the one
in the movie Harvey -- following them around reminding them to be
ethical? In this charming fable, Aristotle (Ari, for short) is a pooka
-- a mythical, invisible creature with a penchant for advising against
dishonesty. Our hero, Edgar P. Benchley, has been able to see and hear
Ari since childhood, and as he journeys through his professional life,
constantly faced with challenging questions of good conduct, Ari helps
remind him that nice guys can succeed . . . even in the world of
business.
Much needed in these times when confidence in corporations has eroded,
A Business Tale offers readers the inspiration to make ethical choices
even when it isn't easy or immediately rewarding. Following the story,
the book also contains real-life examples and a 10-step action plan for
ethical behavior in the workplace. A Business Tale is an
easy-to-read, unforgettable ""spoonful of sugar"" to help companies and
individuals digest the sometimes tart lessons of practical morality in
the workplace."
About the Author
Marianne M. Jennings (Phoenix, AZ) served as director of the Joan and
David Lincoln Center for Applied Ethics at Arizona State University, and
is professor of Legal and Ethical Studies in Business at Arizona State
University. Her weekly columns have been syndicated around the country,
and her work has appeared in publications including the
New York Times
and the
Wall Street Journal .
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"Kate Wendleton, syndicated columnist, ""Kate & Dale Talk Jobs"": ""It's
tough to write a book about ethics and not get preachy. However,
business professor Marianne Jennings has pulled it off with her new
book, A Business Tale. She gives us a charming business fable --
including a talking rabbit -- along with her own insightful commentary.""
Dallas Morning News: ""Exactly what does a Very Large Rabbit have to do
with business? In this whimsical fable, Marianne M. Jennings makes the
leap quite easily."
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"Introduction: The Story Behind A Business Tale
The Fable
1. Edgar and Ari
Honesty Is a Tough Thing
2. Ari Goes to High School and Meets the Gang
Playing by the Rules Mean an Occasional Setback
3. Ari and the Fab Four at College
Doing the Right Thing Often Means More Work
4. The Irony of the Job Hunt
Being Ethical Means Occasionally Running Behind in the Race
5. Drew Gets Edgar a Job
Expect a Little Mockery for Playing Ethically
6. Heather Feels Sorry for Edgar and Gets Him a New Job:
(Being Ethical Means You Have to Speak Up)
7. One More Try: Steve Gives Edgar a Job
Sometimes the Ethical Route Is Opportunity Knocking
8. Edgar Starts His Own Company
The Ethical Finish First, Eventually, and with Peace of Mind
9. Steve's Company Enters Bankruptcy
Ethical Indiscretions Haunt the "Sprinter?
10. Why Is Edgar Still Sighing?
Ethics Knocks at Everyone's Door, but Most Fail to See It as an
Opportunity
Epilogue
The Race Is Not Over Yet
Discussion of the Tale, and Action Steps for Winning in the Long Run"
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