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For most organizations, retaining talented and productive
employees is reaching a level of strategic importance not
seen in many years. This new seminar will offer solutions for
human resource leaders and operations executives on how
to curb employee turnover.
NEW YORK, May 9, 2005—American Management
Association (AMA), the world’s leading membership-based
management education and development organization, is offering
a new seminar on “Retaining the Best and the Brightest”
to equip HR and operations leaders with advanced strategies
for keeping talented employees. The new program is developed
for and licensed to AMA by TalentKeepers, the global employee
research and solutions firm.
Retaining employees has reached a level of strategic importance
not seen since prior to the tech bubble burst. The results
of a study by TalentKeepers of 251 organizations show employee
retention is of increasing importance for 84% of companies,
and 74% of executives indicate that retention is “very”
to “extremely” important as a strategic initiative
for their organizations. Because retention and turnover
are typically viewed as organization-wide concerns, HR professionals
play a key role in leading their organizations’ efforts
in employee retention, and many of the HR strategies that
have worked in the past are no longer adequate.
What’s driving this renewed sense of urgency in talent
retention? The assumptions that guide many organizations’
talent management practices are based on the availability
of an ever expanding and an increasingly better-educated
talent pool. But those assumptions are about to change fueled
by the retirement of aging baby boomers, lower birth rates,
tighter immigration rules and an increase in the skills
demanded for today’s jobs. All of this, combined,
is moving talent retention to the front burner, and make
this new relationship both powerful and timely.
“‘Retaining the Best and the Brightest’
will help AMA take the lead in providing our corporate members
and customers with the most up-to-date thinking and strategies
on how to keep their most valued employees. This new program
is an ideal addition to our seminar offerings, building
on the strengths of our current products and services,”
said Edward T. Reilly, AMA’s president and CEO.
This two-day seminar, “Retaining the Best and the
Brightest,” provides practical advice on how to develop
a comprehensive retention strategy that will help secure
the loyalty of high-performance employees, motivate them
to give their best, and keep them from being lured away
by competitors. Participants will assess the weaknesses
of their organizations’ current retention strategy
and learn the consequences and costs of turnover. The program
also explores the primary job factors, and organizational
and leadership issues that lead to turnover and what companies
can do to prevent them from happening.
“This program is based on research with hundreds of
organizations of all sizes focusing on the key retention
drivers. We’ve learned that traditional retention
initiatives will no longer be enough to keep the best and
the brightest. This program will equip participants with
new knowledge and tactics that take their retention efforts
long into the future,” said Fredric D. Frank, CEO
of TalentKeepers.
The new seminar, “Retaining the Best and the Brightest,”
will debut on June 6, 2005, at AMA’s Executive Conference
Center in New York City. Other sessions will be held at
AMA Centers in Atlanta, Washington, D.C., Chicago and San
Francisco. For a complete schedule, visit AMA online at
www.amanet.org.
AMA offers more than 160 seminars in human resources, general
management, interpersonal skills, project management, communication
skills, sales, marketing, leadership and finance. Programs
are offered to business professionals at all levels, from
CEOs and senior executives to new managers and administrative
professionals. Business professionals with real-world experience
facilitate AMA programs and use practical, action-oriented
content that can be immediately applied in the workplace.
About AMA
American Management Association is the world's
leading membership-based management development organization.
Since 1923, it has provided valuable and practical action-oriented
learning programs to business professionals at every stage
of their careers. More than 500,000 AMA customers and members
a year learn new skills and behaviors, gain more confidence,
advance their careers and contribute to the success of their
organizations through a wide range of AMA seminars, conferences
and executive forums, as well as through AMA books and publications,
research, online learning and self-study courses.
About TalentKeepers
TalentKeepers®, with clients throughout the
US and on four continents, is a global leader in employee
retention research, thought leadership, and award-winning
solutions with proven results in reducing unwanted turnover.
TalentKeepers’ solutions consistently achieve strong
results by focusing on improving the retention skills of
leaders and involving employees in the effort to build a
climate of retention and engagement. Call today to learn
how you can reduce turnover, increase employee engagement
and increase profits. Contact us at www.TalentKeepers.com
or 407.660.6041.
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