American Management Association Named to CIO-100

CIO Magazine Honors AMA for Utilizing Information Technology to Provide Excellence in Customer Service

August 18, 2000—American Management Association (AMA) today announced that it has received the CIO-100 award for customer service excellence. AMA was recognized for its superior customer relationship management and ability to leverage technology to provide customer-focused service to the more than 700,000 customers and members that participate in AMA programs each year.

AMA was the only management development and membership-based organization honored in the CIO-100. The list was comprised of many world-class companies, including Cisco Systems, amazon.com, Merrill Lynch, Home Depot, and Dell.

“At American Management Association we leverage technology to deliver the highest level of customer service,” said George B. Weathersby, CEO of AMA. “This honor validates our strategy to harness technology to provide innovative customer service solutions, from increased caller responsiveness to our recent introduction of e-learning courses,” added Weathersby.

The CIO-100 award is presented annually by CIO magazine to the top 100 organizations that leverage the use of information technology. This year, the magazine honored organizations that excel in managing customer relationships to increase market share and build customer loyalty. Honorees also demonstrate innovative and sophisticated customer service that is central to the business.

According to AMA CIO Bruce Alper, “We have significantly increased our customer service efficiency and customer satisfaction by utilizing Oracle’s Tele-Business (OTB) call center management and Web-based e-commerce systems. Average caller wait times and abandoned call rates have been dramatically reduced and customer interaction processes are managed carefully to assure customer satisfaction while incorporating dynamic sales processes. Integration of the Customer Interaction Center and web-site e-commerce facilities assures seamless customer service while generating 30 percent more revenue than before. AMA's application of innovative technology enables us to provide the type of cutting-edge customer service expected by one of CIO's top 100 companies.”

The winners of this year's CIO-100 were selected through a three-step process. First, a panel of nine customer-service industry experts carefully reviewed and analyzed the list of applications submitted to the magazine. Next, the experts made recommendations to CIO magazine editors regarding those companies that demonstrated superior customer service/customer relationship management. Finally, a team of 10 CIO magazine editors and writers reviewed both the applications and the expert's recommendations and voted on the final 100. Complete results of the CIO-100 are featured in CIO magazine’s August 15 issue, available at http://www.cio.com/archive/081500_overview.html

About AMA
American Management Association is the world’s leading membership-based management development organization. AMA offers a full range of business education and management development programs for individuals and organizations in Europe, the Americas, and Asia. Through a variety of seminars and conferences, e-learning, assessments, customized learning solutions, publications, and on-line resources, more than 700,000 AMA members and customers a year learn superior business skills and best management practices from a faculty of top practitioners.Those interested in program information or membership can visit AMA's Web site at www.amanet.org
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