American Management Association to Offer Myers-Briggs Type Indicator® Qualification Program

AMA will hold six open-enrollment training sessions in 2005 on how to administer the most widely used personality inventory in the world.

NEW YORK, January 26, 2005—American Management Association (AMA), the world’s leading membership-based management education and development organization, has been selected by CPP, Inc., the exclusive publisher of the Myers-Briggs Type Indicator® (MBTI®) assessment, to offer the MBTI Qualification Program. AMA’s offering of this program not only qualifies participants to administer the renowned MBTI instrument, but will provide recommendations and guidelines on how individuals and organizations can apply the results to the unique business challenges they face.

Using the Myers-Briggs® assessment, individuals identify their personality type and learn how to work more effectively with others who have similar or different personalities. As organizations today focus more on the impact of their culture on the productivity and capacity to collaborate, adapt and innovate, the MBTI instrument provides the necessary understanding of employees’ personalities. A heightened awareness of this can help an organization achieve a positive work environment, reduce conflict and increase productivity.

The Myers-Briggs instrument helps managers understand the different personality types within their organization and how the types tend to interact, thereby improving their management, communication and organization development efforts. Those who administer the instrument can help with leadership development, career planning, team development, conflict resolution, employee retention, diversity management and coaching and counseling. The MBTI tool can be used in a wide range of work environments, including corporations, government agencies and nonprofit organizations.

“AMA has used the MBTI instrument in its training programs with great success for a number of years, and we are delighted to now be authorized by CPP to offer the Qualification Program,” said AMA President and CEO Edward T. Reilly. “The MBTI tool is the most widely used and well respected personality inventory in the world, and we are confident that this program will prove beneficial to AMA members, individual seminar attendees and our corporate customers,” Reilly added.

The Myers-Briggs Qualification Program is designed for HR professionals, training directors, organization development consultants, coaching professionals and managers who are interested in administering the MBTI instrument. AMA will offer the program beginning in March 2005 at AMA’s Executive Conference Center in New York City. Other sessions will be held at AMA Centers in Atlanta, Washington, D.C., Chicago and San Francisco. For a complete schedule, visit AMA online at www.amanet.org.

In addition to the Myers-Briggs Type Indicator® Qualification Program, AMA offers more than 170 seminars in general management, interpersonal skills, project management, communication skills, human resources, sales, marketing, leadership and finance. Programs are offered to business professionals at all levels, from CEOs and senior executives to new managers and administrative professionals. Business professionals with real-world experience facilitate AMA programs and use practical, action-oriented content that can be immediately applied in the workplace.

About AMA
American Management Association is the world’s leading membership-based management development organization. Since 1923, it has provided valuable and practical action-oriented learning programs to business professionals at every stage of their careers. Each year, more than 500,000 AMA customers and members learn new skills and behaviors, gain more confidence, advance their careers, and contribute to the success of their organizations through a wide range of AMA seminars, conferences, and executive forums, as well as through AMA books and publications, research, online learning and self-study courses.

About CPP, Inc.
CPP, Inc., is a leading provider of innovative assessments and training tools administered by professionals that meet individual and organizational development needs. Its hundreds of offerings have been used by millions worldwide for more than 45 years in such applications as leadership development, coaching, team building, retention, and career management. In addition to the MBTI instrument, CPP’s research-validated products include the Strong Interest Inventory®, Thomas-Kilmann Conflict Mode Instrument (TKI), FIRO-B®, California Psychological Inventory™ (CPI™), CPI 260™, and Parker Team Player Survey assessments. In addition, Davies-Black® Publishing, a division of CPP, offers cutting-edge business and career management books. To learn more about the MBTI assessment and other tools or to learn how to become a qualified practitioner, visit www.cpp.com.

Myers-Briggs Type Indicator, Myers-Briggs, and MBTI are registered trademarks of the Myers-Briggs Type Indicator Trust. Strong Interest Inventory, FIRO-B, SkillsOne, and Davies-Black are registered trademarks and California Psychological Inventory, CPI, and CPI 260 are trademarks of CPP, Inc.

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