WALL STREET JOURNAL REVIEW

The Kindness Revolution

by Ed Horrell
Does "kindness" really help the bottom line?

CRUNCH POINT: The Secret to Succeeding When It Matters Most

Author BRIAN TRACY has completed over 30 radio interviews this month and his national radio campaign will continue through November. An internationally recognized personal success expert, Tracy is in much demand by radio shows across the country.

BLOG RULES: A Business Guide to Managing Policy, Public Relations, and Legal Issues

The recent e-mail and instant messaging scandal rocking Washington DC, has created a media bonanza for author NANCY FLYNN with a major surge in interest in her earlier book, INSTANT MESSAGING RULES. She’s has done interviews this month with CNN, CNBC, CBS Early Show, PBS Nightly Business Report, Federal Computer Week, and USA Today.

BOYS AND THEIR TOYS: Understanding Men by Understanding Their Relationship with Gadgets

By Bill Adler, Jr.
ISBN#08144-7344X   $19.95

Has there ever been a love story as pure and passionate as that which exists between a man and his gadgets? Written in Bill Adler's fun, humorous style, this book reveals how men use "toys" to assert their independence and freedom, relieve stress, connect to their lost childhood, and even express their nurturing side (without having to admit it). Lets you in on the hidden meaning behind why it takes a blowtorch to pry a man away from his iPod Nano!

Find out the REAL meaning of the Blackberry – click NOW!

Check out the Complete Contents

HOME MAKEOVERS THAT SELL: Quick and Easy Ways to Get the Highest Possible Price

By Sid Davis
ISBN#08144-73733   $15.00

Offers everything from last-minute cleaning checklists and staging strategies, to inexpensive improvements that will boost the market value of any home. Illuminates exactly what factors determine a home’s value and which improvements will increase it the most. Provides systematic approaches designed to get sellers top dollar.

See how to get the highest sales price for a home!

For a complete overview of the contents:

EBAY BUSINESS THE SMART WAY

Third Edition
By Joseph T. Sinclair
ISBN#08144-73946   $24.95

Expanded third edition includes brand new chapters on security concerns and legislation affecting multi-state sales tax, as well as the latest information on PayPal, Andale, Google, Froogle, and eBay-owned features including eBay Stores, Skype, Turbo Lister, Shopping.com, and much more. A tremendous timesaver that lets you focus more on selling your products and less on business processes. Helps you to contend with an increasingly crowded and competitive marketplace, escalating online theft and fraud, and continuously changing tax legislation and updates to the site.

See what new tips are included now:

Check out the Complete Contents:

 FOREWORD BY C.K. PRAHALAD
THE NATURE OF LEADERSHIP: Reptiles, Mammals, and the Challenge of Becoming a Great Leader

By B. Joseph White with Yaron Prywes
ISBN#08144-0894X   $21.95

Looks at the universal qualities of great contemporary leaders as well as those historical figures--such as Abraham Lincoln, George Washington, and Dr. Martin Luther King, Jr.--whose leadership brilliance still resonates. Also cites modern organizational leaders ranging from IBM's tough Lou Gerstner to the mammalian Herb Kelleher of Southwest Airlines, along with South Africa's Archbishop Desmond Tutu, Teach for America founder Wendy Kopp, GE's Jack Welch, Apple's innovative Steve Jobs, and many "unsung heroes" who have achieved greatness.

Take the author's LEADERSHIP QUIZ

Check out the tips for becoming a better leader:

Preview the Contents:

101 STRATEGIES FOR RECRUITING SUCCESS: Where, When and How to Find the Right People Every Time

By Christopher W. Pritchard
ISBN#08144-74071   $19.95

Offers practical tips of the trade from a recruiting professional with more than two decades of experience. Provides quick, powerful strategies for revitalizing your recruiting techniques, and provides sage advice in bite-sized chunks, designed for immediate implementation. Helps you tackle the toughest recruiting assignments, and keep your company running smoothly with great hires who are there for the long haul -- using both common sense and corporate street smarts.

Read the Introduction today:

Check out the extensive list of tips:

CONSULTATIVE CLOSING: Simple Steps That Build Relationships and Win Even the Toughest Sale

By Greg Bennett
ISBN#08144-73997   $17.95

With a revolutionary step-by-step approach to the sales process and proven methods and strategies, this hands-on field guide helps you maneuver the pitfalls, and overcome the fears that can hinder any deal, ensuring that you achieve a successful close while building strong "partnerships" with clients to maximize their investment in your product. Creative and cutting edge, author Greg Bennett’s strategies will completely transform the way you service your clients on a daily basis.

Check out the Introduction for a taste of Bennett’s inspiration:

For a complete overview of the contents:

HOW THE PAPER FISH LEARNED TO SWIM: A Fable About Inspiring Creativity and Bringing New Ideas to Life

By Jonathon A. Flaum with Illustrations by Raina Bays
ISBN#08144-08885   $19.95

Presents a beautiful and unique fable as a springboard to unlocking creativity and innovation in the workplace. It illustrates the point that what's created on paper, if authentic enough, can never just stay on paper—it has to go out and be tested in the real world. This simple yet powerful book provides an effective process for encouraging and harnessing ideas in an organization.

See how you can really use this interesting tale:

For a complete overview of the contents:

ENSURING FAIRNESS IN HEALTH CARE COVERAGE: An Employer’s Guide to Making Good Decisions on Tough Issues

By Matthew K. Wynia, MD, and Abraham P. Schwab Ph.D.
Ethical Force Program, American Medical Association
ISBN#08144-73849   $29.95

Fairness in health care coverage is the best policy—but employers are uncertain how to reconcile doing what is right with doing what is cost-effective. This guide provides employers with a solid ethical framework for making even the most challenging benefits decisions.

Check out the Introduction:

For a complete overview of the contents:

FEATURED TITLES

• Boys and Their Toys
• Home Makeovers that Sell
• eBay Business the Smart Way
• The Nature of Leadership
• 101 Strategies for Recruiting Success
• Consultative Closing
• How the Paper Fish Learned to Swim
• Ensuring Fairness in Health Care Coverage

GREAT PRESS ON AMACOM TITLES

UNPLUGGED by William Colby

—JAMA (The Journal of the American Medical Association): "Given our continuing denial of death in the United States and the pervasiveness of the illusion of medical immortality… UNPLUGGED is a necessary book….clearly written, engrossing, and understandable by all, yet at the same time well researched and replete with scholarly references—no mean feat….UNPLUGGED is warmly recommended."

RECLAIMING THE SKY by Tom Murphy

—SEATTLE POST-INTELLIGENCER: "…a fascinating addition to the growing literature spawned by 9/11."

THE AMA HANDBOOK OF PROJECT MANAGEMENT, 2nd Edition, Edited by Paul C. Dinsmore and Jeannette Cabanis-Brewin

— PROJECT MANAGEMENT JOURNAL: "The book's editors—Paul Dinsmore and Jeannette Cabanis-Brewin—should be commended for doing an excellent editorial job….[the editorial effort] is particularly significant in view of the fact that this handbook comprises work written by 42 distinct authors….All chapters are informative and well written….its objective is to put project management into its contemporary context, enabling readers to get up to speed on important issues in project management today. In my view, the book has done a fine job in achieving this objective."

BLOG RULES by Nancy Flynn

—NICHE: "Since the rules about online relationships and blogs can be hazy, Nancy Flynn has written an essential guide….In a world where technology outpaces us all, this very tactile book will come in handy."

Browse AMACOM BOOKS

The E-Bay Collection

Ron Zemke's DELIVERING KNOCK YOUR SOCKS OFF SERVICE Collection

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